• With Colin Kaepernick Deal, Nike Splits From the NFL

    2 monthes ago - By Fortune

    Nike's new endorsement deal with Colin Kaepernick marks an important departure from the National Football League.
    Kaepernick and Nike announced on Monday that he will be the face of the company's 30th anniversary of “Just Do It.” According to a Yahoo Sports report , the company signed a multi-year deal with Kaepernick that could include his own branded apparel.
    But there's potentially more to this than a simple endorsement. The NFL and Nike have long had a strong relationship. And in March, they signed an eight-year deal that will ensure Nike provides the uniforms and other gear between...
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  • People are destroying their Nike shoes and socks to protest its Colin Kaepernick ad campaign

    People are destroying their Nike shoes and socks to protest its Colin Kaepernick ad campaign

    2 monthes ago - By Business Insider

    Nike's new ad campaign stars Colin Kaepernick, the football player who refused to stand during the playing of the US national anthem.
    People who believed Kaepernick had disrespected the US flag in his protests are now posting videos of themselves burning Nike products in response to the new ad campaign.
    Others are saying that Nike, which raked in more than $30 billion in profits last year, would weather the protests.
    Kaepernick said he didn't stand during the national anthem to protest racial inequality.
    People in the US are destroying their Nike clothes to protest the company's new ad...
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  • Nike takes a stand by making Colin Kaepernick face of new campaign

    2 monthes ago - By Fast Company

    Kaepernick's deal includes a potential shoe and apparel line, as well as Nike donations to his “Know Your Rights” organization.
    Days before the new NFL season kicks off later this week, Colin Kaepernick announced his new Nike deal by tweeting out a simple-and stunning-new ad on Monday afternoon.
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  • Nike shares dip as Kaepernick ad spurs boycott

    2 monthes ago - By Reuters

    Shares of Nike Inc fell nearly 2 percent on Tuesday as calls for a boycott of the sportswear giant gained traction on social media after it chose Colin Kaepernick as a face for adverts marking the 30th anniversary of its "Just Do It" slogan.
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  • Nike Is Featuring Colin Kaepernick in Its New Ad Campaign and Critics Are Already Cutting the Swooshes From Their Socks

    Nike Is Featuring Colin Kaepernick in Its New Ad Campaign and Critics Are Already Cutting the Swooshes From Their Socks

    2 monthes ago - By Fortune

    Nike's “Just Do It” motto is three decades old, and to celebrate the company has launched a new ad campaign featuring the ultra-controversial quarterback Colin Kaepernick.
    In 2016, when he played for the San Francisco 49ers, Kaepernick famously took a knee during the national anthem, in order to protest against police killings and other manifestations of racial injustice in the U.S.
    The decision helped to spark a massive debate about patriotism and free speech in the context of sports, with now-President Donald Trump being a keen commentator. Since Kaepernick left the 49ers the following...
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  • The Little-Known Charity That Will Benefit From Nike's New Contract With Colin Kaepernick

    2 monthes ago - By Fortune

    Colin Kaepernick has a new contract with Nike , but he won't just be lining his own pockets.
    A source familiar with the new contract (which hasn't been formally announced by Nike yet) told The Associated Press that the deal includes an apparel line for Kaepernick and a contribution to his charity, Know Your Rights. It also puts him “in the top bracket of NFL players with Nike,” even though he isn't currently playing for the NFL .
    Know Your Rights is a campaign to raise awareness of “higher education, self empowerment, and instruction to properly interact with law enforcement in various...
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  • The Little-Known Charity That Will Benefit From Nike's New Contract With Colin Kaepernick

    2 monthes ago - By Fortune

    Colin Kaepernick has a new contract with Nike , but he won't just be lining his own pockets.
    A source familiar with the new contract (which hasn't been formally announced by Nike yet) told The Associated Press that the deal includes an apparel line for Kaepernick and a contribution to his charity, Know Your Rights. It also puts him “in the top bracket of NFL players with Nike,” even though he isn't currently playing for the NFL .
    Know Your Rights is a campaign to raise awareness of “higher education, self empowerment, and instruction to properly interact with law enforcement in various...
    Read more ...