• EBay's new feature finds the products you might actually buy

    8 monthes ago - By Fast Company

    The marketplace is using big data-and a questionnaire-to help sort through the 1.1 billion items its merchants offer.
    eBay, says Bradford Shellhamer , the company's head of engagement, wants to be the “heavy metal-loving, yogi, OSU fan's favorite store.” It also wants to be yours. And with a new feature called Interests, it aims to be better at helping you find the products that match your passions.
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