• Data Sheet-How Podcasts Are Filling a Real Need

    2 monthes ago - By Fortune

    A journalist friend recently commented to me that soon our entire industry will be made up of newsletters and podcasts. That's funny, I responded. The former, a compilation of news by other people plus some value-added stuff, delivered in an efficient manner, is what Henry Luce and Britton Hadden did when they founded Time magazine in 1923. (Luce alone shortly after that started Fortune .) Fantastic audio storytelling via podcast is no more than on-demand radio distributed to portable devices. Nothing much is ever completely new.
    We've written about the growth of podcasting a few times in...
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