• Best Practices to Develop a B2B Social Media Strategy

    11 days ago - By Business 2 Community

    Unless you've been hiding under a rock for the last two decades, you've probably heard a thing or two about social media platforms. Social media has transformed the way we communicate with friends and family and interact as a society. Social media platforms have also opened new avenues of advertising and marketing for businesses, both B2B and B2C.
    76% of B2B tech marketers use social media to market their products because they recognize the value in tapping into those channels. Over 70% of Americans use one or more social media platforms, so your customers are already on social media! You...
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  • The Top 7 Social Media Marketing Trends Going Into 2019

    The Top 7 Social Media Marketing Trends Going Into 2019

    11 days ago - By Business 2 Community

    We all know by now how important of a role social media has on your business strategy. If you're not on social media, you're making things significantly harder on your business than they need to be.
    However, social media is constantly changing and it's hard if you're a social media marketing manager to understand how social media is changing the game. We're going to break down the top eight social media marketing trends of 2018 that are completely changing how we look at social media.
    1. Augmented Reality
    Augmented reality is already being implemented in small ways, but it's leaving a...
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