• Etsy stock skyrockets to an all-time high after it hikes seller fees

    2 monthes ago - By Fast Company

    It looks like shareholders were emboldened by the news.
    Earlier today, I wrote about Etsy's new subscription offerings and increased transaction fees. The latter, Etsy CEO Josh Silverman told me, would yield funds for Etsy to invest in marketing and attracting new buyers. It looks like shareholders were emboldened by the news: Etsy's share price is $41 and climbing-the highest it has been since the company's IPO in 2015.
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  • Etsy Plans to Raise Seller Fees and Invest More in Attracting Buyers

    2 monthes ago - By Fortune

    Etsy will soon be raising its seller fees as a means of investing more into attracting buyers to its online marketplace, as well as creating new seller tools.
    The handmade goods site announced on Thursday that it will be raising the transaction fee on sales from 3.5% to 5%, effective July 16. In order to discourage sellers from hiding their pricing with low prices and high shipping costs, Etsy also stated that the transaction fee will now apply to shipping costs.
    “We plan to invest more in bringing buyers to the platform, building tools that make it easier for sellers like you to run your...
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  • Etsy is betting on subscriptions for sellers

    2 monthes ago - By Fast Company

    With a new subscription package for sellers, and a bigger marketing budget, Etsy wants to keep makers happy-which means winning over new buyers.
    A year into Josh Silverman's tenure as CEO, Etsy is on the mend. The online marketplace finally crossed $1 billion in sales during the last quarter of 2017 , bolstered by holiday sales and Silverman's laser focus on Etsy's core marketplace. That means Silverman has done away with Etsy Studio, a craft supplies marketplace whose launch I covered last year , along with Etsy Wholesale , which connected sellers with brick-and-mortar retailers...
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