• Business and Product Names: A Guide to Choosing or Changing Them

    2 monthes ago - By Business

    While you might not expect it, naming your business might be the most difficult part of your journey as an entrepreneur. You want it to represent your brand and what it has to offer without overwhelming consumers. However, you might be spending too much time trying to find the right fit.
    This is a common concern in the Business.com community. Becca Richards, a Business.com community member , asked : "How important is choosing the right name for your business?"
    Our answer is more complicated than "very" or "not at all." We talked to experts to provide a guideline for business owners...
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