• Why Is Email The Most Effective Digital Marketing Technique?

    3 monthes ago - By Business 2 Community

    Did you know email marketing is 40x more effective than Facebook marketing, and you get 6x more engagement that with Twitter?
    Working out where to focus your digital marketing can feel like searching for a needle in a haystack and yet since starting using email for marketing 10 years ago, I've sent over 1 million emails, using MailChimp, Active Campaign and now InfusionSoft, with great results.
    As this chart from Smart Insights shows, email marketing is still the most effective way for a small business to reach new customers.
    I want to share with you why email marketing is so effective...
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