• How to Beat the Average Churn Rate for Subscription Service Enterprises

    2 monthes ago - By Business 2 Community

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    When you're selling subscription services, how do you measure customer success? Most subscription-based enterprises look at “churn rates,” or the percentage of customers who cancel their subscription every year. It's a simple way to check out the health of your business, and see if you're meeting your growth goals. And if you're operating in the highly competitive subscription-based B2B industry, it's an especially important number.
    Average churn rates for subscription services are estimated at around 6-8%. So, one way to become more competitive is to get your churn...
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