• Pandora is still alive after getting run over by Spotify and Apple, and the CEO says his comeback plan will open up another big business in music

    8 monthes ago - By Business Insider

    Spotify and Apple Music have been dominating the streaming music business of late, growing their number of users by the tens of millions.
    But Roger Lynch, CEO of Pandora, thinks his company's service can carve out a profitable niche next to those two giants.
    Pandora has been shedding users and ad revenue in recent quarters, but Lynch has been taking steps to shore up both.
    While Pandora offers a subscription streaming service, Lynch thinks its best opportunity could be with its core ad-based service.
    The digital music business has taken a decided shift toward subscription streaming...
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