• Ad tech company Criteo's business was supposed to get destroyed by Apple and European regulators - yet it just had a killer quarter

    3 monthes ago - By Business Insider

    French ad tech company Criteo took everyone by surprise when it crushed its 2017 fourth quarter earnings on Wednesday.
    The firm, which specializes in zapping ads to people on the web after they've been searching or shopping for specific items, seemed to be in deep trouble only weeks ago.
    Apple had just made it much harder to use cookies to target people using its Safari browser. And European regulators were promising to make it harder to use data for digital advertising overall.
    But Criteo, for its part, said that it was ready to tackle GDPR.
    French ad tech company Criteo set off fire...
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