• Innovation SOP: Using Hackathons to Advance Digital Transformation

    5 monthes ago - By Business 2 Community

    Qmarkets' Innovation Standard Operating Procedures : In this series, we will present different guidelines on how to bring innovation theory to practice. Most companies already know that hackathons are a useful tool for gathering ideas, but companies need to know how to do this right. This week, we look at how companies can use hackathons not as a standalone idea-gathering tool, but as part of an overall comprehensive innovation process.
    Imagine you run a company that's been around for decades, but competition, technology and radical changes in the way consumers act have put the company in...
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