• What's Your “Net Promoter Score?”

    10 days ago - By Business 2 Community

    The “Net Promoter Score,” has been around for a long time. In 2003, Fred Reichheld introduced it in his HBR article: “ One Number You Need To Grow ”
    The concept of the NPS is simple, you ask a customer: How likely is it that you would recommend our company/product/service to a friend or colleague? The answer is usually rated on a 0-10 scale. Promoters are those providing scores of 9-10, Detractors are those providing scores of 0-6. The NPS Score is calculated by subtracting the percentage of Detractors from the percentage of Promoters.
    It's not unusual for an organization to have a...
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