• Top tech leaders get higher approval ratings than many world leaders, according to Wharton study

    3 monthes ago - By Business Insider

    Business Insider's Sara Silverstein spoke with Wharton School marketing professor David Reibstein at the World Economic Forum in Davos , Switzerland. Following is a transcript of the video.
    Silverstein: Can you explain to me this survey that you recently did that ranks how people, or the approval rankings of some of the top CEOs versus some of the nation's - the world leaders.
    Reibstein: So one of the things that I included in the study this year was not just, sort of a valuation of countries. But we also looked at, sort of, approval ratings of country leaders and approval ratings of the...
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