• Why Digital Marketing Is an Essential Investment

    28 days ago - By Business 2 Community

    Why should businesses increase their investment in digital marketing? The answer is not unlike the reply the notorious Willie Sutton allegedly gave when asked why he robbed banks: “That's where the money is.”
    Similarly, businesses increasingly understand that the digital world is the most effective way to reach the most customers.
    “That's where people spend their time,” said Jeremy Greenberg founder of web design and digital marketing agency 97 Switch .
    “Even walking down the street, people aren't looking at billboards, or checking newspapers - they're staring at their phones,” said Flynn...
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