• Instagram's $100 billion valuation pushes Facebook's dominance of social media to new heights

    5 monthes ago - By Business Insider

    Facebook-owned Instagram would now reportedly be worth $100 billion as a standalone company, according to an analysis from Bloomberg Intelligence - more than double its valuation by Citigroup back in 2014, and far more than many expected it to be worth back when Facebook acquired it for $1 billion back in 2012.
    The analysis comes just a few days after Instagram announced it reached 1 billion monthly active users - a number Bloomberg expects to double within the next five years. Its users are relatively young, making them particularly attractive to advertisers, and eMarketer predicts that...
    Read more ...

     

  • How To Convert Your Social Media Traffic To Sales

    How To Convert Your Social Media Traffic To Sales

    5 monthes ago - By Business 2 Community

    Social media has exploded, 58 percent of consumers follow brands through social media. Facebook alone has over 2 billion monthly active users and is responsible for 85 percent of all e-commerce orders .
    But it's more than just e-commerce stores, in April of 2017, Facebook announced that there were over 5 million active advertisers using their ad platform. And there are success stories from the Orlando Magic which got 52 times their return on investment on Facebook Ads, to Jimmy Beans Wool a 7x ROI, and even The Museum of Science in Boston with a 3x ROI.
    Your business simply can't ignore...
    Read more ...