• 3 Retail Apps Taking Advantage of Augmented Reality

    12 days ago - By Business 2 Community

    Augmented reality became a hot concept two summers ago with the astronomical rise of Pokemon Go. And while AR has an obvious place when it comes to gaming apps, one of the more interesting use cases of the technology is for retail apps.
    Let's take a look at 3 retail apps capitalizing on augmented reality:
    1. Sephora
    Sephora added live 3D facial recognition to its pre-existing Virtual Artist feature on mobile, after the developer ModiFace saw on a survey of non-modiface and non-Sephora apps that a 22 percent drop in conversion rates occurred when the virtual products did not line up or...
    Read more ...

     

  • Nasdaq is going after one of its biggest rivals with a new futures product that'll take advantage of a $1 trillion shift in the economy

    Nasdaq is going after one of its biggest rivals with a new futures product that'll take advantage of a $1 trillion shift in the economy

    12 days ago - By Business Insider

    US Treasurys are heating up and now Nasdaq is launching a new futures product tied to the market to capitalize on a big shift.
    The new derivative will pin it against its rival, CME Group.
    US Treasurys are heating up, and now Nasdaq is launching a new product to capitalize on what could be a $1 trillion shift in the market.
    The New York exchange operator is launching a new futures contract tied to US Treasurys, which would allow investors to hedge investments in maturities ranging from two years to 30. It marks Nasdaq's first foray into fixed-income futures as it looks to expand its...
    Read more ...

     

  • Nasdaq is going after one of its biggest rivals with a new futures product that'll take advantage of a $1 trillion shift in the economy

    Nasdaq is going after one of its biggest rivals with a new futures product that'll take advantage of a $1 trillion shift in the economy

    12 days ago - By Business Insider

    US Treasurys are heating up and now Nasdaq is launching a new futures product tied to the market to capitalize on a big shift.
    The new derivative will pin it against its rival, CME Group.
    US Treasurys are heating up, and now Nasdaq is launching a new product to capitalize on what could be a $1 trillion shift in the market.
    The New York exchange operator is launching a new futures contract tied to US Treasurys, which would allow investors to hedge investments in maturities ranging from two years to 30. It marks Nasdaq's first foray into fixed-income futures as it looks to expand its...
    Read more ...