• Murdoch-backed tech startup sinks into administration, saying it has been crushed by Google

    11 monthes ago - By Business Insider

    Unlockd, an Australian advertising startup backed by Lachlan Murdoch, has gone into administration after a battle with Google about whether its app is allowed on the Play Store.
    Google tried to disable Unlockd's ad content and ban its app, which lets users opt into ads and offers in exchange for rewards.
    Unlockd won an interim injunction this year to prevent a ban, but said the fight meant it had to cancel its IPO and that it couldn't raise replacement cash.
    Google has disputed Unlockd's version of events, saying the firm's app breached its policies.
    Google doesn't need any more scrutiny...
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