• The Voice Shopping Boom is Here - But What Does it Mean for Marketers?

    26 days ago - By Business 2 Community

    Maklay62 / Pixabay
    According to findings from OC&C Strategy Consultants , voice search shopping is forecast to grow to a massive $40+ billion market in the US and UK alone by 2020. That's up from a comparatively measly $2 billion today across the two countries, which tells us the voice shopping boom is officially on.
    If these bullish predictions are even remotely accurate, advertisers don't have much time left to adapt their strategies for the impending voice revolution. The only problem is we still don't have anything in the way of voice ads or the technology needed to make our content...
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