• New York City Cereal Cafe Invites FIFA World Cup Fans To Watch The Games

    27 days ago - By Forbes

    Kellogg's didn't waste any time taking advantage of FIFA World Cup game-watching. The company is opening their NYC Café early this week so World Cup enthusiasts and cereal lovers can enjoy their cereal bar to watch the 8:00 a.m. games at its Union Square venue.
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  • 8 Reasons Why PR Should Love Small Niche & Trade Publications

    8 Reasons Why PR Should Love Small Niche & Trade Publications

    27 days ago - By Business 2 Community

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    Forget The New York Times. Send news to niche publications instead.
    Clients and top company executives typically want large, national publications to mention their company. They dream of a feature story on their company in The New York Times. For companies in many industries, a feature in The New York Times is more likely to boost a client's ego than sales or revenue. Although major, national media outlets sometimes provide substantial publicity boosts, trade journals and other types of niche publications offer more valuable media opportunities for many companies, especially those...
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  • New L.A. Times Owner Tells Readers: ‘Fake News Is the Cancer of Our Times'

    27 days ago - By Fortune

    Today is the day that the new owner of The Los Angeles Times takes the helm.
    Biotech billionaire Patrick Soon-Shiong first announced he would buy the newspaper, along with The San Diego Union-Tribune, for $500 million in February. His ownership officially begins today.
    Over the years, The L.A. Times has undergone layoffs, staff cuts, and internal turmoil. Today, the embattled paper published a banner headline that reads, "A new era of Times ownership."
    Soon-Shiong also wrote a full-page letter to readers. Here's an excerpt:
    "I believe that fake news is the cancer of our times and social...
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  • Ninja's New Red Bull 'Fortnite' Event In Chicago Sells Out Almost Instantly

    27 days ago - By Forbes

    Ninja has a new Fortnite coming up, this time thrown by Red Bull. But it's probably too late for you to go.
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  • Ex-Denver Post Journalists Launch New Media Venture on the Blockchain

    27 days ago - By Fortune

    Things have been rocky at the Denver Post lately.
    The Colorado news outlet is in full revolt mode after frustrated journalists publicly blasted the newspaper's hedge fund owner. In April, the 125-year-old newspaper published an editorial calling executives at Alden Global Capital "vulture capitalists."
    Now, former Denver Post reporters and editors plan to launch a new local media outlet on, you guess it, the blockchain. The new venture, the Colorado Sun , will be launched in partnership with the Civil Media Company, a New York-based startup that aims to use blockchain technology to launch...
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  • 4 New “Google My Business” Features You Should Be Using

    4 New “Google My Business” Features You Should Be Using

    27 days ago - By Business 2 Community

    When's the last time you optimized your Google My Business profile? During the last 6-9 months, Google has been testing new features that local businesses can use to enhance their local search presence. With last month's announcement from Sparktoro about mobile click-through-rate plummeting over the last couple of years, every business needs to think about how they are going to provide accurate information to their customers, regardless of whether users are researching you in Google My Business or on your website.
    Here are the 4 Google My Business Features You Need to...
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  • 'LA Times' New Owner Plans To Compete With 'New York Times,' 'Washington Post'

    27 days ago - By NPR

    The Los Angeles Times has a new owner. Patrick Soon-Shiong takes over the paper, as well as the San Diego Union-Tribune and several community and suburban publications in a $590 million deal.
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