• Why is Purplebricks' backer betting hard on hybrid agents?

    2 monthes ago - By Inman

    Axel Springer, the $6 billion European media house, is going "all in" with online hybrid agents, through its investments in Purplebricks and Homeday. It's making a calculated bet that competing with its real estate agency customers is the best long-term strategy.
    Read more ...

     

  • Why is Purplebricks' backer betting hard on hybrid agents?

    2 monthes ago - By Inman

    Axel Springer, the $6 billion European media house, is going "all in" with online hybrid agents, through its investments in Purplebricks and Homeday. It's making a calculated bet that competing with its real estate agency customers is the best long-term strategy.
    Read more ...