• Is There a “Schism” Between Sales Enablement and Sales?

    7 monthes ago - By Business 2 Community

    Pexels / Pixabay
    Perhaps I'm an alarmist, but I'm starting to see the early signs of a schism between Sales Enablement and Sales. It's displayed in a number of subtle, perhaps, unconscious ways-“us and them” in conversations rather than “we.”
    In other moments of either honesty or frustration, it is one organization saying, “We would be so much more successful, if it weren't for ‘them.'” I want to be clear-I've heard this from both sales and sales enablement people, accusing the other.
    There are debates with strong positions on either side, “SE professionals should have carried a bag...” or...
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