• PrettyLittleThing has started showing clothes in two different sizes - and people think it's a game-changing step in the right direction

    4 monthes ago - By Business Insider

    As a part of a new campaign, online retailer PrettyLittleThing has started showing the same garment on two different body types.
    It is connected to a collaboration with Hailey Baldwin .
    People love it.
    It's not the first store to do so.
    Online shopping can be a mixed bag. Thanks to vanity sizing and unreliable product photos, it's hard to know exactly what you'll get in the mail or how it will look on you.
    But retailers are trying to make the shopping experience a lot more user-friendly.
    The latest fashion giant to cater to shoppers is the online retailer, PrettyLittleThing. As a part of...
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